We created the complete branding and packaging design for Lal Gulab Floor & Bathroom Cleaner with a focus on presenting it as a premium yet accessible solution for household hygiene. The brand identity was built around the bold and striking logo with red roses, symbolizing freshness, purity, and trust. The packaging design highlights clarity, hygiene, and modern appeal with strong visibility and a clean color palette of blue and white. To reinforce its positioning, we crafted the tagline “Sparkling Floors, Spotless Confidence”, which not only conveys effective cleaning but also instills a sense of assurance in consumers. Visual storytelling through shining floors and mop imagery further enhanced relatability and trust. This cohesive branding helped position Lal Gulab as a reliable and confident household cleaning brand that stands out in retail while resonating with everyday users.

Project Executed By: Mr. Domendra Sahu